donderdag 3 februari 2005

Sell side advertising

I've posted before on this interesting concept, advertisers should look at it if they want to understand what their future might look like.


"There will come a time, and not so long from now, when advertisers will just post their ads, plus some data about them, and how they want them to perform, and how much they are willing to pay for leads generated by them, and the net will do the rest."

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