vrijdag 7 november 2003

The Blog of Things To Come

"The history of the Internet has been about people trying to get the same things they already get, but cheaper, faster, or more easily. Banner ads are just online billboards. Email is just an online fax. Search engines are just a better, faster library. We didn't change our lives--we just used the Net to make our lives faster and more flexible. That's where Joi Ito comes in. Joi is one of the preeminent bloggers working today. (A blog is an electronic Weblog, a diary filled with quick posts and links.) But Joi isn't doing what almost everyone else is doing with their blogs. The typical blog contains uninformed opinion about world events, or overlong posts about the weather or your uncle Bob. The typical blog is narcissistic and often focused on how to get other people to link their blogs to your blog, so that both blogs will rank higher in Google searches."

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